About Me!
Hey! I’m Shera, a social media strategist and content marketer with over six years of experience helping brands show up online with purpose, personality, and a plan.
​
My background spans industries like real estate, hospitality, entertainment, and logistics, giving me a wide lens on how to connect with different audiences. I’ve worked with startups, agencies, and small businesses to build digital strategies, create compelling content, and manage multi-platform campaigns that drive real results.
​
Whether I’m putting together a content calendar, running paid ads, writing copy, or analyzing metrics, I bring a mix of creativity and strategy to everything I do. I also offer workshops and audits to help business owners better understand their social presence and take control of it.
​
Let’s create something impactful together.
My Story
I'm a first-generation American, raised in a family of immigrants who taught me the value of hustle, heart, and hard work. From a young age, I knew I wanted a career that was people-focused, creative, and fast-paced, and marketing checked every box.
After earning both my bachelor’s and master’s degrees in Marketing from the University of Pittsburgh, I dove into the digital world and never looked back. I’ve worked across industries and platforms, but one thing has always driven me: helping others grow. I’m especially passionate about working with entrepreneurs and small businesses—helping them show up online in ways that feel true to who they are.
​
I love teaching people how to use social media with confidence, creativity, and intention. Whether it’s simplifying strategy, creating engaging content, or turning scary-sounding algorithms into something empowering, I’m all about making marketing feel human.
​
I’m naturally extroverted and energized by connection. I thrive on building relationships, whether with clients, collaborators, or the communities we’re trying to reach. Social media doesn’t have to feel like a chore or a mystery. I believe it can (and should!) be fun, personalized, and powerful.
​
So, whether you’re looking for someone to take the reins or just need help getting started, I’m here to help bring your brand to life online.