About Me!
Hey! I’m Shera, a social media strategist and content marketer with over six years of experience helping brands show up online with purpose, personality, and a plan.
My background spans industries like real estate, hospitality, entertainment, and logistics, giving me a wide lens on how to connect with different audiences. I’ve worked with startups, agencies, and small businesses to build digital strategies, create compelling content, and manage multi-platform campaigns that drive real results.
Whether I’m putting together a content calendar, running paid ads, writing copy, or analyzing metrics, I bring a mix of creativity and strategy to everything I do. I also offer workshops and audits to help business owners better understand their social presence and take control of it.
Let’s create something impactful together.
My Story
I'm a first-generation American, raised in a family of immigrants who taught me the value of hustle, heart, and hard work. From a young age, I knew I wanted a career that was people-focused, creative, and fast-paced, and marketing checked every box.
After earning both my bachelor’s and master’s degrees in Marketing from the University of Pittsburgh, I dove into the digital world and never looked back. I’ve worked across industries and platforms, but one thing has always driven me: helping others grow. I’m especially passionate about working with entrepreneurs and small businesses—helping them show up online in ways that feel true to who they are.
I love teaching people how to use social media with confidence, creativity, and intention. Whether it’s simplifying strategy, creating engaging content, or turning scary-sounding algorithms into something empowering, I’m all about making marketing feel human.
I’m naturally extroverted and energized by connection. I thrive on building relationships, whether with clients, collaborators, or the communities we’re trying to reach. Social media doesn’t have to feel like a chore or a mystery. I believe it can (and should!) be fun, personalized, and powerful.
So, whether you’re looking for someone to take the reins or just need help getting started, I’m here to help bring your brand to life online.